As a graphic design/marketing admin at Code The Change YYC, I had the opportunity to redesign their brand identity. Since it’s a relatively small and new initiative, the club never really got the chance to develop a meaningful visual identity prior to this. The theme of connecting the tech and community efforts of the club continued as we explored typography, colour, and illustration.
![](https://cdn.myportfolio.com/bea78d4f-80d2-4a2d-9804-fc23e04ad14c/88cb816c-7d5b-4cff-8020-9c0028cad434_rw_1200.png?h=e8c115b9321d826772c2d90d9772ab8d)
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![](https://cdn.myportfolio.com/bea78d4f-80d2-4a2d-9804-fc23e04ad14c/acbb51ed-b9d1-4af4-b24e-aa4105128bff_rw_1920.png?h=1d42696a2b94c2dcb54fac2d6bebec15)
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![](https://cdn.myportfolio.com/bea78d4f-80d2-4a2d-9804-fc23e04ad14c/a2185030-3f33-4998-9624-0004d7893d96_rw_1920.png?h=b33410074760fb612c13bff033efc410)
![](https://cdn.myportfolio.com/bea78d4f-80d2-4a2d-9804-fc23e04ad14c/e1c562e4-92c0-4def-a2cb-95f0fd241c97_rw_1200.png?h=7c6052a1e9ccbebdb3acef6b20ff4bb5)
![](https://cdn.myportfolio.com/bea78d4f-80d2-4a2d-9804-fc23e04ad14c/913d279a-092f-4a75-be7b-ba700b3029bc_rw_1920.png?h=5b1b3860b5ca4f8a7f02759faedb51a8)
![](https://cdn.myportfolio.com/bea78d4f-80d2-4a2d-9804-fc23e04ad14c/d649eb0e-0b55-4116-b009-68ddb1f3d7d5_rw_1920.png?h=2987fc34dc2e2c936aa8f74b5ea53b35)