Featuring digital and physical marketing materials for Code the Change YYC's biggest event of the year. Hack the Change is a 2-day hackathon hosted at the University of Calgary, inviting participants from post-secondary institutions across Canada to compete for a $15k prize-pool.
The event's visual identity combines Code the Change YYC's existing energetic and playful branding with the hackathon's theme of sustainable living, accessible education, and reducing global inequality.
Primary event graphic / Geometric and organic elements combine to reflect a tech-based approach to solving environmental and humanitarian challenges
Physical marketing materials (Thank you postcards, info cards, tote bags, promotional posters)
Physical marketing materials (banners stands, pins, stickers)